Course curriculum

  • 1

    Digital Marketing Strategy

    • 1. Welcome
    • 2. Strategy vs. Implementation
    • 3. Establish Your Goals
    • 4. Identify Your Ideal Customer Avatars
    • 5. Why Funnels Are the Key to Success
    • 6. Your Top of the Funnel Strategy
    • 7. Additional Top of the Funnel Strategies
    • 8. Your Middle of the Funnel Strategy